A $75M Series B is a huge milestone, and it wasn't the first of theirs we'd translated. That was exactly the point. Video after video, we'd built a visual language that gathered millions of views and thousands of likes, so by the time the raise arrived, the audience already knew what a moment from them looked like. Our job was to meet that expectation and push it, keeping the abstract, motion led style consistent while making the milestone feel like its own event. The result carried the announcement to millions of views and thousands of likes, in line with everything we'd made together. Proof that consistency is its own kind of reach: every piece makes the next one hit harder.